In the first episode of the Price Forbes Podcast, Drew Harvey is joined by Reid Stanway, Head of Digital at Ki, and Trent Somerville, Technical Director at Price Forbes, to explore how artificial intelligence and digital innovation are reshaping the insurance market.
From the evolution of data and trading platforms to the changing role of brokers and underwriters, the discussion provides a practical, market-led perspective on how technology is already transforming the way risks are understood, placed, and managed.
The episode cuts through the noise around AI, focusing on real-world applications, emerging challenges, and what the next phase of the market could look like.
AI is increasingly enabling the structuring of previously unstructured data across the insurance value chain. This is improving data quality, accelerating workflows, and supporting more informed underwriting and placement decisions.
The conversation highlights the shift towards seamless digital trading environments, where manual processes such as re-keying are reduced or removed altogether. Integration between broker and underwriting platforms is enabling faster quotes and more efficient execution.
As technology takes on more operational tasks, the role of the broker is evolving. The focus is shifting towards advisory, insight, and client engagement, with greater emphasis on delivering value through expertise rather than administration.
A central theme throughout the episode is that AI enhances, rather than replaces, human decision-making. Brokers and underwriters remain firmly in control, supported by tools that improve speed, accuracy, and access to insight.
With wider access to information and AI tools, clients are becoming more informed and are increasingly challenging their advisors. This is raising the bar for service, responsiveness, and the quality of advice delivered.
As access to AI becomes more widespread, the ability to capture, structure, and leverage proprietary data is emerging as a key differentiator. Organisations that can effectively harness their data will be better positioned to innovate and deliver tailored solutions.
Looking ahead, the discussion explores how technology may reshape market dynamics - reducing friction, enabling new products, and improving client outcomes, while still preserving the importance of relationships, trust, and human expertise.
Drew Harvey
Chief Client Officer, Price Forbes
Leads client strategy at Price Forbes, focusing on delivering insight-led solutions and strengthening relationships across global markets.
Reid Stanway
Head of Digital, Ki
Leads digital trading and data strategy at Ki, focusing on APIs, automation, and scalable underwriting solutions that enhance broker access and efficiency.
Trent Somerville
Technical Director, Price Forbes
Drives digital strategy and platform development at Price Forbes, advancing data integration, automation, and more efficient risk placement.
Episode One is now available. Discover how AI and data are redefining risk, reshaping the broker role, and influencing the future of the insurance market.
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